A complete website rebuild for Norseman Irrigation Ltd., a Saskatchewan agricultural irrigation company. Migrated from a slow custom theme to a modern Elementor Pro design with improved performance and maintainability.
Project Summary
I rebuilt Norseman Irrigation’s website from the ground up, replacing an underperforming custom theme with a streamlined Elementor Pro build. The new site delivers faster load times, easier content management for the client, and a professional presentation that reflects their commitment to quality service.
The Problem
The original site used a custom theme that was slow to load and difficult to update. Page speed issues were impacting user experience, and the client had no easy way to make content changes without developer assistance.
The Solution
- Full redesign using Elementor Pro for flexible, client-friendly editing.
- Optimised page structure and assets for improved load times.
- Responsive design for mobile and tablet users.
- SEO foundation with Rank Math configuration.
- Clean, professional layout reflecting the company’s agricultural expertise.
Technical Breakdown
- Platform: WordPress with Elementor Pro.
- SEO: Rank Math setup with meta titles, descriptions, and schema.
- Forms: Contact form integration for enquiries.
- Performance: Image optimisation, clean code structure, caching configuration.
Results
- Simplified content management for the client.
- Modern, professional design aligned with brand values.
- Improved page load times and user experience.
Demo
View restored demo on Pantheon client site no longer active.
